Riding profile

Poole

UK constituency — England · Urban · south west

The question

Poole: who wins this toss-up?

Editorial read

Poole, an urban constituency in England, elected a member with Labour in the previous cycle, with a 0-point margin. The Vote-Scope model projects Reform UK ahead at 30% vote share, against 26% for the Conservatives, and the race could swing.

Sitting member

Neil Duncan-Jordan

Sits with Labour

Since
2024-07-04
Parliament
59th

Current forecast

Reform UK

Toss-up

Probability
100%
Mean margin (pts)
4.0
P(close race)
100%

Projected vote share

Projection by party

  • Reform UK 29.7%
  • Conservative 25.6%
  • Labour 18.2%
  • Lib Dems 14.3%
  • Green 8.7%
  • Other 3.3%

In context

How this riding stacks up

Reform UK Conservative Labour Lib Dems
HerePoole 29.7%25.6%18.2%14.3%
National averageUnited Kingdom 25.3% +4.3 18.9% +6.7 21.7% −3.5 11.6% +2.6

Nationwide averages computed across the 650 riding-level projections (unweighted mean).

Previous election · UK 2024

Won by
Labour
Margin
0.0 pts
Margin shift vs current projection
+4.0 pts

Detailed result · UK 2024

Candidates and votes

Candidate Party Votes % Occupation
Neil Duncan-Jordan Elected Labour 14,168 31.8
Robert Syms Conservative 14,150 31.8
Andrei Dragotoniu Reform UK 7,429 16.7
Oliver Walters Lib Dems 5,507 12.4
Sarah Ward Green 2,218 5.0
Joe Cronin Other 698 1.6
Leanne Barnes Other 325 0.7

Demographics

Who lives here

Population
97,508
Median age
44
Employment rate
77.8%

Data source : ONS mid-2022 population + Jan 2026 labour market

Last model run
Cycle
uk_2029